The American shopping orgy known as Black Friday lured more buyers this year but they spent less per person thanks to great bargains, an industry group said Sunday.
More than 154 million people made purchases during the four-day retail extravaganza that began Thursday on Thanksgiving, compared to 151 million last year, the National Retail Federation said.
Shoppers spent an average of $289.19, compared to $299.60 in 2015.
Sales over the Thanksgiving holiday, which extends into so-called Cyber Monday, are a good indicator of the health of US consumer spending.
Online sales dominated. A total of 44 percent of those who took part in the NRF survey said they had bought via the internet while 40 percent went to a brick-and-mortar store.
"It was a strong weekend for retailers, but an even better weekend for consumers, who took advantage of some really incredible deals," NRF president Matthew Shay said.
The most popular day to shop online was Black Friday itself, the day after the Thanksgiving holiday. Of those who purchased online over the four-day period, 74 percent did so on Friday, up 1.3 percent from last year.
And of the people who went to actual stores over this shopping period, 75 percent did so on Black Friday, up 3.4 percent from last year, the NRF said.
Millennials, aged 18-34, drove the increase in shopping, with eight out of ten buying something over the long weekend.
Around 56 percent of smartphone owners and 53 percent of tablet owners used these devices to assist with their shopping.
The study was carried out by Prosper Insights & Analytics with a sample of 4,330 people on November 25-26 and has a margin of error of 1.5 percentage points.
AFP
Mon Nov 28 2016
Shoppers spent an average of $289.19, compared to $299.60 in 2015.
Pasang CCTV di tandas untuk aibkan rakan wanita, akauntan didenda RM4,500
Seorang akauntan didenda RM4,500 selepas mengaku mengaibkan kehormatan rakan sekerja wanitanya dengan memasang CCTV di tandas pejabat.
Azam Baki junjung kasih kepada Agong atas pelantikan semula sebagai KP SPRM
Azam berkata beliau akan terus memastikan amanah itu dilaksanakan sepenuhnya dan menjalankan tanggungjawab tersebut dengan penuh integriti.
Barangan mewah lebih AS$346 juta: 1MDB, 10 syarikat saman Rosmah
Kesemua syarikat itu antara lain menuntut Rosmah membayar AS$346,010,489 atau sejumlah amaun yang ditaksirkan oleh mahkamah.
Lebih tiga jam tangkap buaya tembaga 900kg
Seekor buaya tembaga berjaya ditangkap selepas tersangkut pada pukat penduduk kampung dalam kejadian di Sungai Nipah Tambisan di Felda Sahabat, pada Rabu lalu.
Pakar dari Australia dilantik pengarah teknikal NFDP, AMD
Jawatankuasa Pemandu Program Pembangunan Bola Sepak Negara (NFDP) mengumumkan pelantikan Oscar Francisco Gonzalez sebagai pengarah teknikal NFDP.
Azam junjung kasih kepada Sultan Ibrahim, ikrar jalan tugas dengan penuh integriti
Azam berikrar akan menjalankan amanah dan tanggungjawab tersebut dengan penuh integriti.
Bayi meninggal tersedak susu: Suami isteri berjaya peroleh penghakiman ingkar terhadap dua pengasuh
Mahkamah Sesyen membenarkan permohonan sepasang suami isteri mendapatkan penghakiman ingkar dalam saman terhadap dua pengasuh didakwa cuai sehingga bayi mereka meninggal dunia akibat tersedak susu.
CIMB Securities sasar pertumbuhan satu digit tinggi pasaran modal akhir 2024
CIMB Securities, anak syarikat milik penuh CIMB Investment Bank Bhd, menyasarkan pertumbuhan satu digit yang tinggi dalam bahagian pasaran modal Malaysia menjelang akhir 2024.
MOF minta orang ramai berwaspada penipuan STR, SARA
Kementerian Kewangan menasihati orang ramai agar berwaspada dengan cubaan pihak tidak bertanggungjawab menggunakan talian rasmi Sumbangan Tunai Rahmah (STR) atau Sumbangan Asas Rahmah (SARA).
1,133 pegawai, anggota polis bertugas semasa PRK Kuala Kubu Baharu
Seramai 1,133 pegawai dan anggota polis akan bertugas pada hari mengundi Pilihan Raya Kecil (PRK) Kuala Kubu Baharu (KKB), esok.