Online payment solution provider, iPay88 Sdn Bhd expects mobile devices to account for 50 percent of the online transactions by year-end.
Business development director Chong Lee Kean said in the first quarter of 2016, over 40 percent of the online transactions recorded in Malaysia were from mobile devices compared with 38.4 percent recorded in 2015.
He said more companies were engaging in direct and instant connection with smartphone users through mobile application promotions, which is far more effective than the traditional e-mail or short message service.
"The increasing number of smartphone users and more affordable online plans offered by local telecommunication companies are also major contributors to the growth," he told Bernama.
Chong said iPay88's own survey revealed that up to 55 percent of cinema tickets were purchased through mobile devices during weekends.
"Most smartphone users are between 18 and 35 years old and no longer want to queue up to purchase tickets. They would rather buy them using their mobile phones," he said.
Chong said as 40 percent of Malaysian population were represented by the Generation-Y (those born between 1980 and 2000) and online shopping which was also known as mobile commerce, would grow rapidly in Malaysia in the near future.
"A recent study on the Internet showed that 73 percent of online shoppers in Malaysia preferred mobile shopping because it saved time, 69 percent said they could still multitask and 55 percent said they need not wait in line," he added.
Bernama
Tue Aug 09 2016
A recent study on the Internet shows 73 percent of online shoppers in Malaysia prefer mobile shopping because it saves time, 69 percent say they can still multitask and 55 percent say they need not wait in line.
Kementerian Perpaduan lancar Inisiatif Harmoni Madani
Kementerian Perpaduan Negara hari ini melancarkan Inisiatif Harmoni Madani.
Kes 1MDB: Najib percaya Blackstone dikawal Arab Saudi, Raja Abdullah - Saksi
Saksi memberitahu Najib percaya bahawa syarikat Blackstone Asia Real Estate Partners dikawal oleh kerajaan Arab Saudi dan Raja Arab Saudi.
Apple dalam perbincangan guna teknologi OpenAI dalam iOS 18 - Laporan
iOS 18 akan membawakan perubahan paling besar untuk sistem operasi iPhone tahun ini dan integrasi sistem AI akan akhirnya didedahkan.
PRK Kuala Kubu Baharu: BN pamer komitmen tinggi pastikan kemenangan calon - Loke
BN menunjukkan komitmen tinggi dalam memastikan kemenangan calon PH, pada PRK Kuala Kubu Baharu.
Empat maut, dua pacuan empat roda bertembung
Empat individu maut dalam kemalangan melibatkan dua pacuan empat roda di Kilometer 78, Jalan Kota Bharu-Gua Musang tengah malam tadi.
Uqasha Senrose selamat bersalin, beri nama anak Uqaira
Pelakon Uqasha Senrose mengumumkan telah selamat melahirkan puteri sulungnya pada awal pagi Sabtu.
Thomas Cup: Permulaan cemerlang buat Malaysia
Malaysia bermula cemerlang pada perlawanan pembukaan Piala Thomas 2024, dengan menewaskan Hong Kong 5-0 hari ini.
PRK Kuala Kubu Baharu: Proses penamaan calon lancar - Polis Selangor
Proses penamaan calon bagi PRK Kuala Kubu Baharu hari ini berjalan lancar tanpa sebarang insiden tidak diingini.
PRK Kuala Kubu Baharu: Pembangunan anak muda, wanita menjadi fokus Pang
Agenda pembangunan anak muda dan wanita akan menjadi fokus utama calon PH Pang Sock Tao, pada PRK Kuala Kubu Baharu.
Nahas helikopter Lumut: Kerajaan tidak bercadang gantung sementara helikoper Fennec, HOM
Kerajaan setakat ini tidak bercadang untuk menggantung sementara perkhidmatan helikopter jenis Fennec dan HOM.
Bank Negara arah iPay88 tingkatkan kawalan keselamatan siber
Bank Negara Malaysia mengarahkan penyedia perkhidmatan gerbang pembayaran iPay88 (M) Sdn Bhd untuk melaksanakan langkah-langkah tambahan bagi mengukuhkan lagi kawalan keselamatan siber.
Isu iPay88: K-KOMM ambil tindakan serta-merta
Kementerian Komunikasi dan Multimedia (K-KOMM) mengambil tindakan serta-merta berhubung insiden pencerobohan data penyedia perkhidmatan gerbang pembayaran iPay88 (M) Sdn Bhd.
Tiga sebab pembeli enggan guna kad kredit untuk transaksi 'online'
Tiada caj faedah, mesra pengguna dan boleh digunakan tanpa kad kredit.