KUALA LUMPUR: Tune Insurance Malaysia Bhd (Tune Protect) has launched its first online cashless e-medical card, PRO-Health Medical with hospitalisation and surgical expenses coverage to suit consumers' lifestyles and budget needs.

Tune Protect group chief executive officer Rohit Nambiar said the e-medical card is set to be super simple with an entire product and service proposition that can be done digitally.

"We are not just giving an amazing product but we allow you to buy this product and service on a mobile app or website. We also encourage sustainability in the group and we have five promises, two of which are to be paperless and to have a charity element built into our products going forward especially in the digital product.

"We are going to contribute RM6 for every policy sold, this is truly inspirational because you are not just covering for yourself and family but also providing to those in need," he said at the virtual launch of the product today.

In conjunction with the PRO-Health Medical launch, Tune Protect is joining hands with Yayasan Chow Kit (YCK) for its children's health fund, Madhya's Gift. in this regard, Tune Protect pledges to contribute RM6 to this fund for every policy sold until Dec 31, 2021.

Madhya's Gift was set up by YCK to provide healthcare to children from less privileged families who are in need of medical treatment.

Meanwhile, Tune Protect Malaysia chief executive officer William Foo said PRO-Health Medical features a comprehensive, budget-friendly plan that is easy to understand.

"Sign-up takes less than five minutes and claims are hassle-free via our Tune Protect App which also hosts the e-Medical card for cashless admission," he said.

Unique to PRO-Health Medical is a year-long mental wellness programme with Naluri for the first 1,000 customers, lump-sum allowance for mosquito-borne diseases, COVID-19 additional medical expenses of up to RM20,000 per diagnosis until Dec 31, 2021.

"The professional overall mental health and lifestyle coaching by Naluri is especially timely given the pressures of keeping up with the 'new' norm. Millennials are health conscious and goal driven.

"If their goal is to lose that three kgs they gained while working from home, or to learn how to balance work-life pressures, our programme with Naluri will give them that added assurance and support," he said.

Tune Protect group health lead Ben Assanasen said the health segment is one of the main business pillars for Tune Protect going forward.

"The impact of recent global events has increased the awareness and interest in medical insurance especially amongst millennials and Gen Z. We believe this market segment will grow rapidly," he added.

PRO-Health Medical can be purchased by first time medical insurance customers or as a supplement to customers' existing medical coverage. There are four plan types with Annual Limits ranging from RM30,000 to RM150,000 to choose from according to customer's needs.

The online medical insurance is available for Malaysians and non-Malaysians who legally reside in Malaysia, aged 18 years old to 45 years old and can be renewed up to the age of 65 years.

PRO-Health Medical can be purchased by downloading the Tune Protect App from the Apple App Store or Google Play Store. It can also be purchased from www.tuneprotect.com.

-- BERNAMA