KUALA LUMPUR: Saudi Arabia-based Mrasi Almamoura Group has entered into a strategic partnership with two Malaysian companies, Syed Food Industry Sdn Bhd and Fario Holdings Sdn Bhd, for the development and distribution of ready-to-eat and ready-to-cook products as well as beverages to cater for the haj and umrah sector.
The Malaysia External Trade Development Corporation in a statement today said the partnership also takes into account the growing hospitality sector in the region.
It said the partnership was firmed up during a signing ceremony held at the Jeddah Superdome recently, in conjunction with the second edition of the Hajj and Umrah Services Conference and Exhibition 2023 organised by Saudi Arabia's Ministry of Hajj and Umrah that gathers global entrepreneurs and innovators to showcase advancements in improving the experience of pilgrims visiting the Two Holy Mosques.
Under the agreement, Syed Food Industry would provide solutions for Mrasi Almamoura to offer retort packed meals to pilgrims, offering a range of cuisines including Southeast Asian, Western and Middle Eastern, while Fario Holdings' pioneering digital and automated kiosk under the brand of Coffee Star brings convenience by providing freshly brewed coffee and selected beverages to consumers.
"It is a pleasure to be partnering with both companies as they share our vision and values in offering innovative and convenient food services for the benefit of pilgrims.
"This is also aligned with the Saudi government's vision to deliver safe and quality food for public consumption," said Mrasi Almamoura chief executive officer Fouad Morsi.
Under Saudi Vision 2030, the kingdom aims to increase the number of pilgrims to 30 million by improving the delivery of services in logistics, healthcare, technology and tourism sector amongst others.
-- BERNAMA
Bernama
Thu Jan 12 2023
Mrasi Almamoura Group has entered into a strategic partnership with two Malaysian companies for the development and distribution of ready-to-eat and ready-to-cook products to cater for the haj and umrah sector. - MATRADE
Instagram kemas kini algoritma Reels, utamakan kandungan asli
Instagram menyatakan perubahan ini akan memberikan capaian yang sama rata dalam membolehkan kandungan mereka ditonton ramai.
Sektor swasta perlu ikut langkah kerajaan naik gaji pekerja - PM Anwar
Anwar menasihatkan sektor swasta untuk mengikut langkah yang sama dibuat kerajaan bagi menaikkan gaji pekerja mereka.
Gaji penjawat awam naik lebih 13 peratus, tertinggi dalam sejarah
Kenaikan itu adalah yang paling tinggi pernah dicatatkan dalam sejarah negara berbanding kenaikan 13 peratus sebelum ini.
AWANI Ringkas: Agong, Permaisuri zahir penghargaan kepada pekerja
Ikuti rangkuman berita utama yang menjadi tumpuan sepanjang hari di Astro AWANI menerusi AWANI Ringkas.
11 ditahan terlibat tawaran kerja palsu, pelaburan tidak wujud di Johor Bahru
Mereka terdiri daripada lapan lelaki dan seorang wanita warga asing serta dua lelaki tempatan berusia 28 hingga 45 tahun.
Pengasas bursa dagangan kriptowang terbesar Binance dihukum penjara
Binance diarah membayar denda $4.3 bilion, sementara Changpeng Zhao sendiri dikenakan denda sebanyak $50 juta.
Sifar sekolah daif menjelang 2029, landskap baharu pendidikan Sabah
Sembilan fokus strategik digariskan bagi merealisasikan hasrat itu, dengan satu daripadanya berkaitan komitmen mensifarkan sekolah daif
Marrybrown tembusi pasaran Kemboja, Uzbekistan tahun ini
Pembukaan cawangan di dua negara itu merupakan bukti kepada imej dan jenama Marrybrown semakin dikenali di pasaran antarabangsa.
Masih ada majikan culas laksana perintah gaji minimum - MTUC
MTUC sentiasa menggesa kerajaan supaya lebih agresif dalam mengenal pasti majikan yang masih berdegil.
Budak tiga tahun boleh 'mengaum' seperti singa
Gelagat video Riley Kay Scott yang dimuat naik dalam platform X oleh ibunya mencetuskan pelbagai komen lucu.